/* Growth/CRO layer - additive, uses brand variables from index.html */
:root{--primary:#e63946;--secondary:#1d3557;--accent:#f1faee;--text:#2b2d42;--light:#f8f9fa;--success:#06d6a0;--wa:#25D366}
.trust-strip{background:var(--secondary);color:#fff;padding:1.2rem 0}
.trust-strip ul{list-style:none;display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:1rem;text-align:center;font-weight:600}
.trust-strip li i{color:var(--success);margin-right:.4rem}
.cta-band{background:linear-gradient(135deg,var(--primary),#c1121f);color:#fff;text-align:center;padding:3rem 0!important}
.cta-band h2{font-size:2rem;margin-bottom:.5rem}
.cta-band p{margin-bottom:1.5rem;opacity:.95}
.cta-band .cta-buttons{justify-content:center}
.cta-band .btn-primary{background:#fff;color:var(--primary)}
.btn-lg{padding:1.1rem 2.2rem;font-size:1.15rem}
.stats-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(200px,1fr));gap:2rem;text-align:center}
.stat b{display:block;font-family:'Poppins',sans-serif;font-size:3rem;color:var(--primary);line-height:1.1}
.audience-grid,.local-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:1.2rem}
.audience-card{background:var(--light);border-radius:15px;padding:1.5rem;border-left:4px solid var(--primary)}
.audience-card h3{color:var(--secondary);margin-bottom:.4rem;font-size:1.1rem}
.local-grid a{display:block;background:#fff;border:1px solid #e3e6ea;border-radius:12px;padding:1rem;text-align:center;font-weight:600;color:var(--secondary);text-decoration:none;transition:.2s}
.local-grid a:hover{border-color:var(--primary);color:var(--primary)}
.ba-note{text-align:center;max-width:700px;margin:0 auto 1.5rem}
.faq-list{max-width:820px;margin:0 auto}
.faq-list details{background:#fff;border:1px solid #e3e6ea;border-radius:12px;margin-bottom:.8rem;padding:1rem 1.2rem}
.faq-list summary{cursor:pointer;font-weight:600;color:var(--secondary)}
.faq-list p{margin-top:.7rem}
.stars{color:#f4b400;letter-spacing:2px}
/* Lead form */
.lead-form{background:#fff;border-radius:15px;padding:1.5rem;box-shadow:0 10px 30px rgba(0,0,0,.1)}
.lead-form h3{color:var(--secondary);margin-bottom:1rem}
.lead-form label{display:block;font-weight:600;margin:.8rem 0 .3rem;font-size:.95rem}
.lead-form input,.lead-form select{width:100%;padding:.9rem;border:1px solid #cfd4da;border-radius:10px;font-size:16px;font-family:inherit}
.lead-form input:focus,.lead-form select:focus{outline:2px solid var(--primary);border-color:var(--primary)}
.lead-form .err{color:#b00020;font-size:.85rem;min-height:1em;display:block}
.lead-form .hp{position:absolute;left:-9999px}
.lead-form button{width:100%;margin-top:1rem;border:0;cursor:pointer;justify-content:center}
.lead-form .form-msg{margin-top:.8rem;font-weight:600}
.local-hero{background:linear-gradient(rgba(0,0,0,.55),rgba(0,0,0,.75)),url('../img/slides/image1.jpg') center/cover;color:#fff;padding:9rem 0 4rem}
.local-hero h1{font-size:2.6rem;line-height:1.15;margin-bottom:1rem}
.local-content h2{color:var(--secondary);margin:2rem 0 .7rem}
.local-content ul{margin:0 0 1rem 1.2rem}
.breadcrumb{font-size:.9rem;margin-bottom:1rem;opacity:.9}
.breadcrumb a{color:#fff}
/* Mobile bottom bar */
.mobile-bar{display:none}
@media (max-width:768px){
 body{padding-bottom:64px}
 .floating-cta{display:none!important}
 .mobile-bar{display:flex;position:fixed;left:0;right:0;bottom:0;z-index:1100;box-shadow:0 -3px 12px rgba(0,0,0,.25)}
 .mobile-bar a{flex:1;display:flex;align-items:center;justify-content:center;height:64px;color:#fff;font-weight:800;font-size:1.05rem;text-decoration:none;letter-spacing:.3px}
 .mobile-bar .mb-call{background:var(--primary)}
 .mobile-bar .mb-wa{background:var(--wa)}
 nav ul.show{display:flex;flex-direction:column;position:absolute;top:100%;left:0;right:0;background:#fff;padding:1rem;gap:1rem;box-shadow:0 10px 20px rgba(0,0,0,.1)}
 section{padding:3rem 0}
 .hero{height:auto;min-height:100svh;padding:6rem 0 4rem}
 .section-title h2,.local-hero h1{font-size:1.8rem}
 .btn{width:100%;justify-content:center}
 .footer-grid{grid-template-columns:1fr}
}